Chevrolet Renews Long-Standing Partnership with Road Atlanta
Chevrolet, who has been a loyal partner of Road Atlanta for many years, has used the race track as both a testing ground for its race programs and a captive audience for potential consumers. Chevrolet’s activation at the 750-acre facility will include year-round signage, hospitality, product displays, a Corvette Corral at the Motul Petit Le Mans and more.
Visit Florida and Road Atlanta Extend Partnership
Road Atlanta and Visit Florida have extended their existing partnership through 2016, to include the remainder of the exciting events still to come this year.
With Visit Florida serving as proud sponsor of the race track through 2016, both Road Atlanta and the travel website will continue to enjoy the benefits of sharing visitors in the southeast region of the United States.
Papa John’s Joins Drift Atlanta as Presenting Sponsor
Papa John’s Pizza has partnered with Road Atlanta for a multi-year deal, beginning at this year’s 13th annual Drift Atlanta, as the event’s presenting sponsor. Drift Atlanta presented by Papa John’s will return to the site of the first-ever Formula DRIFT event on May 6th and 7th, 2016.
Since 2004, Road Atlanta has hosted Formula DRIFT’s biggest stars and has become a top destination for motorsports enthusiasts across the country. This year, Papa John’s becomes the newest addition to the Drift Atlanta show and will be present at the facility for the duration of the racing season in the form of signage, vending and additional promotions.