Chevrolet™ Continues as "Official Truck" and "Official Pace Car" of Road Atlanta

Road Atlanta and Chevrolet announced an extension of their partnership today with Chevrolet remaining as the "Official Truck" and the "Official Pace Car" of the scenic 2.5 mile 12-turn road course, through the end of 2013.

chevy-corvettes

Road Atlanta and Chevrolet announced an extension of their partnership today with Chevrolet remaining as the "Official Truck" and the "Official Pace Car" of the scenic 2.5 mile 12-turn road course, through the end of 2013.

chevy-big-logo"We are extremely pleased to continue our partnership with Chevrolet," said Geoff Lee, President of Road Atlanta. "Chevrolet has a storied history of motorsports success and, similarly, Road Atlanta is recognized as one of the world's best road racing courses. It's a perfect match of two iconic racing brands. Our partnership has been very successful for both sides and we're thrilled to have Chevrolet remain on board and to continue our long, successful relationship together".

Chevrolet will continue to activate its sponsorship with a strong annual at-track presence that includes signage, corporate hospitality and vehicle displays at major races, use of the track for private consumer events, promotions and much more. In addition, a variety of Chevy trucks and SUVs will be used on the property throughout the year and a 2013 Corvette will serve as the "Official Pace Car" for most events.

"Our relationship with Road Atlanta has provided an opportunity for Chevrolet to showcase our products and to connect with current and prospective customers in an exciting and engaging way throughout the year," said Jeff Chew, Marketing Manager, Chevy Racing. "We're looking forward to continuing our successful partnership with Road Atlanta".

About Chevrolet: About Chevrolet: Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car brands, doing business in more than 140 countries and selling more than 4 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature spirited performance, expressive design and high quality. More information on Chevrolet models can be found at www.chevrolet.com.

About Road Atlanta: Road Atlanta is recognized as one of the world's best road courses. The multipurpose motor sports facility is situated on 750 acres in the rolling hills of Northeast Georgia, just 35 miles north of Atlanta. The facility is utilized for a wide variety of events, including professional and amateur sports car and motorcycle races, driving and racing schools, corporate programs and testing for motorsports teams. Road Atlanta annually hosts more than 350,000 guests from 35 states and 18 countries. Major annual events at Road Atlanta include Petit Le Mans, Drift Atlanta and the AMA Big Kahuna. Visit www.roadatlanta.com for more information.

Latest News

  • Guest Stars Join IMSA WeatherTech Championship Regulars For 2016 Season-Ending Petit Le Mans At Road Atlanta +

    Preparing for a 10-hour season-ending race at challenging Road Atlanta, many of the IMSA WeatherTech SportsCar Championship teams have added Read More
  • Newly-Crowned IndyCar Champion Simon Pagenaud to Compete at Petit Le Mans +

    Simon Pagenaud, who has quite the history at Road Atlanta, was recently crowned IndyCar champion after a thrilling victory in Read More
  • Christina Nielsen Poised to Take GTD Title +

    With a 32-point lead over second place heading into the final race of the IMSA WeatherTech SportsCar Championship season, Christina Read More
  • Harrah’s Cherokee Casino Resort Joins Road Atlanta’s Petit Le Mans as Presenting Sponsor +

    Road Atlanta and Harrah’s Cherokee Casino Resort have partnered for the 2016 edition of the world-renowned Petit Le Mans sportscar Read More
  • 2017 IMSA WeatherTech Sportscar Championship Schedule Revealed +

    ELKHART LAKE, Wis. (August 5, 2016) – The 2017 IMSA WeatherTech SportsCar Championship schedule unveiled today in Road America’s new Read More
  • 1