Spring in Atlanta is about change. Not the same as up North, I’ll grant you that, but change none the less. Bermuda grass lawns come out of hibernation, trees bud, flowers bloom and residents head out in droves to soak up the sun and once again fill outdoor dining patios and parks. Then the snow begins... not the fluffy white cold stuff, but the yellow-green pollen that covers everything for what feels like an eternity. Change is everywhere.
This year however brings another change, a louder change, a change with an eye towards the future. As the temperatures warm in the South, a racing series will make its first appearance on the Road Atlanta circuit. On April 19-20th the GRAND-AM Rolex Sports Car Series and Continental Tire Sports Car Challenge will make their one and only stop to the circuit known all over the world as the location of the famous “Petit Le Mans” endurance race. This will be GRAND-AM’s only race at Road Atlanta because by this time next year both the GRAND-AM Series and the American Le Mans Series will join forces to create a new series recently announced as the “United SportsCar Racing.”
With uniqueness and modernity at the forefront, the new United SportsCar Racing platform was revealed (#TheReveal) today at Sebring International Raceway, resulting from the merger of GRAND-AM Road Racing and the American Le Mans Series presented by Tequila Patrón.
United SportsCar Racing will debut in 2014 with the season-opening Rolex 24 At Daytona.
"The new name says it all," said GRAND-AM President and CEO Ed Bennett. "In only six months since we announced the merger, GRAND-AM and the ALMS have taken huge strides to become one organization that will redefine sports car racing in North America. United SportsCar Racing reflects the fundamental spirit of how we are working together toward a common goal."
Agreement Allows For Selected Competitors To Have Entries In 24 Hours of Le Mans; Use Of Petit Le Mans As Road Atlanta Race Name.
The link between Le Mans and professional sports car racing in North America lives on into the future. Officials from United SportsCar Racing – a result of unifying the American Le Mans Series presented by Tequila Patrón and GRAND-AM Road Racing – today signed agreements with the Automobile Club de l’Ouest (ACO) that will keep the Le Mans brand of sports car racing firmly entrenched in North America.