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Michelin And Road Atlanta Announce Naming Rights Agreement To Begin in 2019
State-of-the-Art Michelin Tower to be Constructed on Site of Existing Control Tower
Beginning in January of 2019, Michelin North America and Road Atlanta will further their existing partnership and make history at the north Georgia race track, as it officially becomes Michelin Raceway Road Atlanta.
Michelin is writing a new page in the history books at Road Atlanta, as it becomes the first-ever entitlement partner of the track. Equally as significant, Michelin will lend its name to a race track for the first time in its existence.
The National Auto Sport Association (NASA) was formed in 1991 to deliver high quality motorsports events to enthusiasts at major racing venues throughout the nation.
The Sports Car Club of America is the backbone of American road racing, and the Atlanta Region is extremely active. Besides providing corner workers and
The Trans Am Series presented by Pirelli began igniting the passion of motorsports fans in 1966 and has been home to some of the greatest
Motorcycle road racing is the fastest form of motorcycle racing in the country – a sport that delivers motorcycles of the latest technology, raced by riders
Hundreds of legendary race cars from around the world will be making their way to the beautiful Michelin Raceway Road Atlanta circuit in Braselton, Georgia,
Drifting is a high-skill, high-powered motor sport that calls for drivers to control a car while it slides sideways at high speed through a marked
