News - Michelin Raceway Road Atlanta
We use cookies to understand how you use our site and give you an awesome experience.
By using our site, you acknowledge that you have read and agree to our Privacy Policy and Terms of Use.

Latest News

Michelin And Road Atlanta Announce Naming Rights Agreement To Begin in 2019

Beginning in January of 2019, Michelin North America and Road Atlanta will further their existing partnership and make history at the north Georgia race track, as it officially becomes Michelin Raceway Road Atlanta.

Michelin is writing a new page in the history books at Road Atlanta, as it becomes the first-ever entitlement partner of the track. Equally as significant, Michelin will lend its name to a race track for the first time in its existence.

Currently, Michelin North America serves as the Official Tire Partner at Road Atlanta. The front straight bridge is branded with the tire company’s iconic Michelin Man, as are many other signs throughout the 750-acre property. As soon as the clock rolls into the new year, Michelin’s existing presence at Road Atlanta will be substantially increased, as naming rights to the entire road racing facility will be transferred to the global tire company.

Read more ...

Fan Activities at Motul Petit Le Mans

There’s never a shortage of fun to be had at Road Atlanta, but that rings especially true during Motul Petit Le Mans week! In addition to the awe-inspiring on-track action over the course of the four-day event, the off-track festivities will keep you even busier.

The family-friendly environment at Motul Petit Le Mans begins at the gate, as kids 12 and under always enter free with a paid adult. Once inside, families can head over to the Kid’s Zone at Spectator Hill for face painting, inflatables, popcorn and snow cones and more while parents enjoy the panoramic view of the infamous esses. On Friday night, Cars will be shown at Spectator Hill and the Turn 10 complex.

Read more ...

Fan Nick Calhoun To Serve As Grand Marshal at 21st Annual Motul Petit Le Mans

After much deliberation over the slew of thoughtful contest submissions, Motul Petit Le Mans fan Nick Calhoun was selected by a committee to serve as the Grand Marshal for the 21st Annual Motul Petit Le Mans.

In honor of Dr. Don Panoz, who founded Motul Petit Le Mans and the American Le Mans Series and owned Road Atlanta for over 15 years, the honor of serving as Grand Marshal was given to a fan. Dr. Panoz built the series around the mantra “For the Fans”, so it’s only fitting that on our first Motul Petit Le Mans without him, a fan gives the start command.

Read more ...

  • Elias Wins Race Two At Michelin Raceway Road Atlanta +

    Road Atlanta Yoshimura Suzuki’s Toni Elias won his first race of the 2019 MotoAmerica EBC Brakes Superbike Series, the Spaniard besting Westby Read More
  • Wayne Taylor Racing Cadillac DPI Wins Classic Motul Petit Le Mans +

    Road Atlanta The world renowned Motul Petit Le Mans is a 10-hour endurance test that on Saturday was dramatically decided in the Read More
  • Driving Club at Road Atlanta Grand Opening Soon! +

    Road Atlanta The brand-new Driving Club at Road Atlanta is in the final days ahead of their grand opening, so now is Read More
  • FOX Factory Signs On As Official Partner Of Road Atlanta +

    Road Atlanta BRASELTON, Ga. (Sept. 27, 2017) – Road Atlanta has a new long-term partner in FOX Factory Holding Corp. (FOX), a ride Read More
  • Michelin and Road Atlanta Team Up For Excitement +

    Road Atlanta Michelin has enjoyed great success in competition at Road Atlanta and beginning in 2017, Michelin will be the Official Tire Read More
  • 1